@properties provides a fourth $100-million group to its ranks


Chicago-based indie brokerage Sergio & Banks has discovered a brand new house at @properties, based on a joint assertion launched on Wednesday.

Chicago-based indie brokerage Sergio & Banks has discovered a brand new house at @properties, based on a joint assertion launched on Wednesday. The 25-year-old brokerage is now @properties’ fourth $100-million-producing group and can function as The Sergio & Banks Group at their two current places on Belmont and Armitage Avenues earlier than including a 3rd workplace in @properties new, upcoming flagship location.

Thad Wong | Photograph credit score: @properties

“Grace [Sergio] and her group embody the native, unbiased, boutique method that’s a lot part of the @properties DNA,” @properties co-founder and CEO Thad Wong stated in a ready assertion. “Past the numerous relationships and manufacturing she brings to the desk, it’s the best way she has constructed and runs her enterprise that can make @properties an excellent stronger model via her group’s affiliation.”

Earlier than merging with @properties, Sergio & Banks was one of Chicago’s top 30 real estate brokerages with greater than $1.2 billion in closed gross sales quantity since 2010. The 19-agent group focuses on promoting new, luxury construction, single-family houses, condos and conversion developments all through Chicago.

“Thad, Mike [Golden, co-founder and CEO of @properties] and I all began within the enterprise across the similar time. We have been frequent opponents but additionally cooperated on dozens of transactions,” Sergio stated in a written assertion. “We’ve all the time had a terrific rapport and a mutual respect, and I’ve all the time admired the @properties model, the creativity and innovation.”

“I need to present an setting for my group the place we are able to proceed our skilled improvement, problem ourselves to achieve new heights, and nonetheless keep the private contact that our purchasers worth,” she added.

Grace Sergio

In a cellphone name with Inman, Sergio supplied further perception into the merger with @properties, saying the brokerage’s technology and marketing resources are what her group wanted to stay profitable sooner or later.

“We’re nonetheless plugging away,” she stated of her group’s work ethic throughout the pandemic. “We’re nonetheless plugging away and actually wanting ahead to this merger with @properties as a result of they’ll present assets {that a} boutique agency like mine can’t.”

“Their expertise, advertising and the three,000 brokers that they’ve will carry rather a lot to the desk,” she added. “I like their innovation and their creativity, and I all the time knew that if I have been ever to really merge with a bigger firm, it might be @properties.”

Regardless of COVID-19, Sergio said this was the best time to make a move and guarantee her group shall be round for one more 25 years.

“This 12 months, I did a little bit little bit of pondering and I stated to myself, ‘There are quite a lot of assets that I can faucet into at @properties that I can’t as a boutique with a smaller workplace and smaller model,’” she stated. “It’s good as a result of though they’re a really massive firm, I nonetheless really feel that I can keep my id and keep the boutique feeling that we’ve in our workplace.”

“It’s exhausting to imagine it’s been 25 years, however right here we’re, and we’re excited for this new chapter.”

Email Marian McPherson


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